Smashing New Heights: Subhankar Dey Joins Club Hundred

We're fired up to announce our latest signing—Indian badminton star Subhankar Dey is now officially part of Club Hundred! With his game as sharp as his hustle, Subhankar brings both power and purpose to the court. We couldn’t be more thrilled to have him with us.

Subhankar has time and again proven himself as a game-changer. Now running multiple badminton academies, he’s not just chasing wins; he’s building a legacy. Subhankar has gone head-to-head with the biggest names in the sport—and held his own with style. He’s a former India No. 1 player, and the proud winner of the 2018 SaarLorLux Open—his first World Tour title, his journey is one of pure grit and grind.

At Hndrd, we’re all about pushing limits—on the court, in design, and through the stories we champion. Partnering with Subhankar is a natural fit. He embodies the relentless spirit that resonates deeply with our brand values, and together, we're poised to create something truly exceptional.

So what does this mean for us? A lot. From new product collaborations to performance testing to community events—we’ve got big plans. This is more than a handshake. It’s a long-term play where both sides bring serious game. Subhankar represents everything Hndrd stands for: dedication, heart, and that constant push for more.